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If you’re looking for Gothic clothing but don’t want over-the-top prints and excessive embellishments on every piece, Poizen Industries is the right place for you. The Scottish brand is well-known in the Gothic scene for its everyday Gothic basics. Their jackets, sweaters, pants, and dresses may still feature some laces, studs, and buckles, but they are quite understated for Gothic attire. Unique yet practical for daily wear—that's what Poizen Industries is all about.
Poizen Industries is the sister company of the equally Scottish brand Heartless. While Poizen Industries’ Gothic clothing is more subdued, Heartless Clothing goes all out with its collections. Their colorful print shirts and unique jackets and hoodies cater more to Emos and Punks than the Gothic scene. However, Heartless can’t be confined to any single style and can be worn by anyone. Poizen Industries is definitely simpler than Heartless but no less dark and distinctive. Bold or understated? The choice is yours! You can find Gothic clothing from both Poizen Industries and Heartless in the Impericon Online Shop. Staying cool in black clothing through the summer is no problem with short skirts, T-shirts, and tops from Heartless. In winter, if you don’t want just another boring black sweater, the sweaters and jackets from Heartless and Poizen Industries are definitely anything but boring! Always dressed appropriately for the weather and still stylishly, obviously alternative—what more could you want?
Whether you’re Goth, Punk, Alternative, or just love wearing black, Impericon offers a wide selection of Nu Goth styles and Gothic clothing. Poizen Industries isn’t the only Gothic brand with understated styles; VIXXSIN, Jawbreaker, and Chemical Black also offer many great items in a similar vein. If you prefer black Goth dresses, you’ll find them at Killstar and Restyle. T-shirts with occult prints and clear statements are available from Blackcraft Cult and Ironnail. The only thing missing now are some cool Gothic boots to complete the outfit. Demonia, Dr. Martens, Altercore, and T.U.K. are THE brands for Gothic shoes.
